Digital Marketing

When an SEO campaign starts, a lot of SEOs usually focus on link building and content optimization, but what they may often neglect are images. Beginners usually think that Google can ‘see’ wh...

If your Google AdWords campaign is failing to deliver ROI you expected, it is almost certainly because one of these three things have gone wrong.

Following the footsteps we have made in the past couple of years, we wanted to see what SEO world is like at the beginning of 2017 and how trends and tendencies will turn out to be in the futu...

We live in a speedy world. Fast food, fast cars, fast Internet, fast life. If you have any interest in web development and SEO, you must have heard rumors about these three letters in the past...

When preparing web content, copywriters need to keep in mind both their target audience and search engines. If search engines cannot find a way to read their content – which can be unfit for n...

Many people think SEO and content marketing belong to two separate industries. But they do not, and they should not be separated. Search Engine Land columnist Trond Lyngbø sug...

Designers and developers of 2016 need to know SEO principles. But WHY? – you may ask. The answer is simple: it is good for you and your client. If you add an ’SEO-friendly’ tag to your resume ...

Headlines are magnetic. Going hand in hand with great graphic images, and their titles are what attracts visitors to your post, page or article.

Search engine optimization (SEO) is what drives the majority of online businesses today. The opinions on what matters more (or what is THE real king): links or content –are divided. Some say c...

The scenario goes something like this: you build a great website, social media profiles, start the campaigns, but – alas – no results! What may be the cause of this?

Have you ever heard of the terms content writer and copywriter? Do these terms confuse you? Fear not, for an explanation is given in the following paragraphs.

The power of social media is unmeasurable for more than a decade now.